Libratone UP
An open-ear sports headphone that keeps your ears free to hear ambient sounds while delivering high-quality audio, ensuring safety and awareness during outdoor activities.
Photo credit: Yuchen Lan
My role
CMF design . 3D Visual
I joined the team when most of the designs are done.. and I was responsible for visual communication and video making. The following sections showed my work for this project.
Note: not all the materials was chosen by the clients..
Video credit: Yuchen Lan & David Bertl
Task & Challenge
Showcasing a unique look
Libratone UP was launched in June 2024 as a revolutionary product featuring innovative open audio technology, which defines its distinctive and unique shape. The main challenge lies in effectively communicating the product’s unique features to the audience, showcasing its design, and igniting interest and desire for purchase.
Visit offical website!
Video credit: Yuchen Lan
More materials will come soon…
Video credit: Yuchen Lan